"A Value Creator and Online Marketer"

 In 1974, immediately after graduate school, Greg Johnson founded Granite Financial Group a real estate development and financing firm. Five years later he merged Granite with a 25 year old mortgage banking firm looking to refresh its ownership, management and operations. The next several years proved disastrous. The bank prime lending rate increased to 21.5%; and FHA home mortgage rates skyrocketed to 17%. Many developers went broke and mortgage lenders closed their doors. To survive, Johnson and his management team were forced to innovate and develop 'out of the box' strategies. Timeshare lending and participation-loans with the newly deregulated savings banks enabled the firm to not only survive but generate record sales and profits.  Click here for "Growing A Successful Business"

Today, Johnson applies the same principles of real estate development and growing a successful business to what he calls the  'new real estate'...your online digital assets. Just as property management is key to increased real estate wealth, the management of one's own personal or business "online-property assets" is vital. Virtually everyone today has a digital footprint. From social media profiles to digital photos and online banking your 'online footprints' can have a profound effect on your personal, professional and financial life. If you are a business owner and want to exploit the lower-cost advantages of online marketing, customer-acquisition and sales strategies...the building, marketing, monitoring and management of this 'new real estate' or online digital assets are essential; along with, the management of the reputation-risks that come with online business activity and social media

Greg's experience in family-office environments, the financial services industry and public charity serves as context for his consulting and advisory services. Responding to the needs of his clients, Johnson has expanded beyond traditional wealth management services to include online digital asset marketing and management. He has developed an exclusive & proprietary process to build, market, monitor & manage your #1 Strategic Asset...your 'online' reputation...in addition to the traditional social media, video, SEO, and brand marketing strategies.

Greg Johnson’s uniqueness is his ability to conceive and design business development strategies that leverage the power of an idea or message, with cutting-edge technology, to achieve a specific purpose. Foundational to his capacity, for the 'disruptive', is his skill in content-messaging, production and presentation. 
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 Johnson holds a BA in economics and social science from Boise State University and a MBA from Brigham Young University. Starting his professional career in 1974, he has been active in the Mortgage Banker's Association, Young President's Organization and Boy Scouts of America. He is a past president of the Holladay, Utah Rotary Club and is a Paul Harris Fellow.

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"...NxGen Wealth is the sum-total of all your capital assets: your money, health, mind, relationships, and conscious-awareness...NxGen Wealth Management is the optimization of those assets to create a 'life of well-being'."
Greg Johnson