 "Within each of us there is a driving force, an inner desire to be charitable and sharing; and, a desire for a hands-on influence over the charitable use of our personal resources"
The primary motivation and purpose of any private charity is really the accomplishment of the charitable passion of an individual. For the most part wealthy individuals should be given the reigns of a private charity. After all...they have the resources to actually get the job done.
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 More than just 'financial capital', NxGen Wealth includes your 'spiritual capital' along with your physical-wellness capital, intellectual capital and social capital. Just as we need to exercise our muscles to maintain our physical fitness, we also need to work on certain "muscles" to elevate our spiritual fitness in building our spiritual capital.
In today's environment of economic political, social and even religious turmoil, building your spiritual capital is essential. Discerning individuals are increasingly taking personal responsibility for sharpening the tools of intuition, faith, compassion and discernment to make more wise choices in building their spiritual capital to achieve true wealth, wisdom and wellness. So what is balance in your 'Spiritual Capital' account? To learn more about building your Spiritual Capital, check out this beautiful infographic by Jeffrey Allen. Jeffrey reveals six distinct "muscles" of spiritual fitness...what happens when they're weak, and what to do to strengthen them. Find out, which of your "spiritual muscles" are currently strong? And which ones you feel you need to spend some time working on? Click Here
Rich Chinese are devoting more time and money to mental well-being and physical health. Rupert Hoogewerf, founder of the Hurun China Rich List, tells the WSJ’s Wei Gu why China’s high-net-worth individuals are shifting focus.
Source: WSJ-Video
No matter how successful you are and how much money you have in the bank, without good health you will be ill equipped to enjoy your riches and achievements.
Recent surveys show a trend towards preventative health and the maintenance of good health. Values have shifted and where once acquisition of possessions was seen as the symbol of wealth, nowadays the trappings associated with health are becoming a bigger status symbol. Even though you may be very successful in your corporate career and be absolutely loaded with the big bucks, if your relationships consistently suck or your blood pressure is too high and you are constantly running on overdrive, with a heart attack looming unless you lose fifty pounds, you might want to think about how wealthy you really are!
"NxGen Wealth is the sum-total of your money, health, mind, relationships, and conscious-awareness...NxGen Wealth Management is the optimization of those assets to cultivate a 'life of well-being'." Greg Johnson
 With one of the world’s largest economies and a growing financial sector, China continues to rise as a global power. The country’s currency, the Chinese yuan (officially the Renminbi), is also starting to mature. The most recent evidence of this? The IMF’s decision to include the yuan as a part of its SDR international reserve asset, a basket of major world currencies:  Click To Enlarge A 'NxGen' Moment Inspires One To Move From Success to Significance
Typically prompted by a 'NxGen' moment, a NxGen Wealth perspective arises out of an 'inspired life'...a 'coming from heart' v. the 'greed is good' attitude born out of the 1970's; an attitude that culminated in a meltdown of our U.S. and world capital markets. Our debt-based economy and consumerist lifestyle are unsustainable. The good news is that nothing new needs to be created; only a going back to the 'wisdom of the ages' that speaks of living a simple, healthy, balanced and inspired life. Beyond traditional wealth management, NxGen Wealth Management is a holistic approach to wealth management and optimization. Your total wealth includes much more than just money. NxGen Wealth is about your total wealth that includes:
Today, while not a new concept, social-entrepreneurship or social enterprises are becoming increasingly popular. A social enterprise (either a for-profit or nonprofit enterprise) is one that utilizes business methods to achieve both a social or environmental objective and profitability.
 In today's economy, mobile users are "on the go". 24/7 they are searching the mobile web for the very products or services you might be offering. Is your business visible to them? And, what do you look like on their mobile device? Oh, and remember, they want more than just information, a phone number or directions...they are looking for 'an experience'...a solution or answer and an opportunity to easily and simply engage and do business...even on their mobile phones!. If you are not delivering an exceptional 'mobile experience'...your are losing the business to your competitors! AND, part of the experience is the "best on the cheap"! Is this solution right for your business? Customized "Best On The Cheap" For Business Owners & Professional Advisors After we understand your business & target customers, we utilize "best practices" in mobile & social marketing. Using our proprietary "mobile marketing tools" we design for you a mobile marketing system to exponentially grow your social capital and business! "Building NxGen Wealth A Click At A Time" 
While doing some optimization work for one of my clients this last week I noticed some major changes to Google's Local Search results that were directly impacting my client's listing.
Background: Starting in June of this year, 2015, our marketing group created a keyword-optimized website and a "Google My Business" listing that leverages Google Maps, Google+, Google Search, YouTube, Reviews and Posts. In a matter of days the website achieved #1, #2, and #3 ranking on Google's 1st page for the client's primary keyword and location. And, by mid-July our happy client was ranking in the top 7 firms in Google's Local Search; or, what has been known as Google's 7-Pack Map Listings for local search results. Clearly we were pleased with achieving the early rankings. Starting first with 'keyword' research and then integrating website elements that leverage content, authority, social proof, and call-to-action for maximum conversion to achieve the client's objectives is the secret. The mid-July results for the top three rankings in Google's organic search for our client's primary keyword and location can be seen here: see client's Google Page #1 Ranking.
Google's Changes: While still savoring this immediate success in creating and ranking our client's 'online properties', by the end of July our fortunes had changed. Google had eliminated the 7-Pack Map Listings for local search and changed to a 3-Pack with a different format. The only good news is that our client maintained its ranking in Google's new 3-Pack. Can you imagine the 'heart-burn' of the four firms that were dropped by Google? See Client's new profile and ranking. My Take: While Google continues to revolutionalize online marketing. We've all got to change and adjust our digital-marketing strategies. To throw more money into traditional marketing or even internet marketing methods such as SEO, social media, content or paid media without, first, taking into consideration Google’s recent changes makes no sense. Yet, most business owners & marketing experts are unaware of these Google ‘game changers’ that significantly impact their online traffic, conversions and client revenue. Through these Google changes what seems to be constant is the importance and value of building and marketing an online "5-Star" reputation. Google has recently announced that a firm's 'star rating' will now be included in PPC advertising; and, it seems it will make a real difference on which 3 businesses get into the new 3-Pack. To see how important a firm's reputation or online star-rating is to Google, click here to see how online Customer Reviews factor in to Google's new 3-Pack format. Moving forward how important do you think it will be for your business to build and manage an online "5-Star" Reputation? In brief, the one thing we know for certain is that Google's new 3-Pack will lead to fewer phone calls and sales for those businesses that appear in the fourth position or lower. But it might lead to more business for those in the first three results; especially if those businesses are showing "5-Star" raving reviews! To see how we are countering Google's most recent changes with our new NxGen PressRelease Marketing strategy, click here. For more details and current information on how to incorporate Google's changes into your online digital assets and marketing results contact Greg Johnson.
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